The song’s renewed momentum extends Bowie’s cultural reach to a new generation, much like with Kate Bush’s 1985 single “Running Up That Hill” from Season 4 that skyrocketed to No. 1 on the Hot 100 after decades being dormant. Similarly, Metallica’s “Master of Puppets” hit the top 10 after Season 4’s air-guitar scene with beloved misfit character Eddie Munson. Now, “Heroes” joins the elite club, proving Generation Z’s unwavering ability to revive 80s classics, spurred on by the interconnectedness and trendism of social media.

Stranger Things Creators Matt and Ross Duffer credited actor Joe Keery, who plays Steve Harrington in the show, with the choice to use Bowie’s original version of “Heroes” as the last song, after earlier seasons had leaned on Peter Gabriel’s cover. Keery, known musically as Djo has a successful music career himself with his hit single “End of beginning” finding itself repeatedly in the charts, proving himself musically knowledgeable. Ross Duffer has described the track as an “anthem for Stranger Things”, noting that the decision to let the song run uninterrupted over bespoke animated credits was designed to give the series one last poignant moment of closure.

Heroes” has long stood as one of Bowie’s most impactful songs, from its Cold War‑era Berlin Wall associations to its status as a staple of his live sets and retrospectives.​ Brian Eno’s ambient production layered Bowie’s ad-libbed vocals over Tony Visconti’s wall-of-sound guitars, creating a defiant love song that later soundtracked Wall fall footage and features in films like Moulin Rouge. Its raw emotion, “We can be heroes, just for one day”, mirrors the kids’ Upside Down triumphs, cementing Bowie’s timeless grip on rebellion. In a statement, Bowie’s estate and label Parlophone highlighted the track as “powerful and evocative”, encouraging fans to revisit the newly remastered HD video as streams continue to climb post‑finale.

Millions of younger viewers are encountering Bowie for the first time through Stranger Things, folding him into the same pop‑culture universe that has recently re‑elevated artists like Bush and Prince.​With “Heroes” now trending across playlists and socials, the Stranger Things sync is poised to become a key chapter in the song’s long afterlife, reaffirming Bowie’s status as one of pop’s most transcendent innovators in history.

Loreen was also crowned winner in 2012 for her song, “Euphoria” and was rendered the bookmakers clear favourite to win this years Eurovision. Visitors of Eurovisionworld predicted in the Eurovision Poll that Loreen was going to win. In terms of results, as Sweden has the most wins, Finland takes the cake in the most public votes. But in total, Loreen and Sweden won by having 583 points. More of the detailed results will be found here.

Watch moment Swedish star Loreen wins Eurovision Song Contest 2023https://t.co/RWwUxBWkTG pic.twitter.com/doZOAgYlWp

— BBC Breaking News (@BBCBreaking) May 13, 2023

Loreen has been a rising star on the music scene, eversince her appearance on Swedish Idol 2004. For the past few years, she has gained national recognition for her hit singles, “Euphoria” and “Statements.” Her uniqueness of sound contains an elemented blend of pop, dance and electronic music, which has won her fans from all the walks of life. Her performance at the Eurovision Song Contest that truly solidified her status as a musical force to be reckoned with. From the moment she stepped onto the stage, dressed in a stunning silver and black jumpsuit, she effortlessly encourages the audience’s attention with her powerful vocals and infectious energy.

As she sang her song, “We Got The Power”, her undeniable passion and charisma shone through, electrifying the room and inspiring thousands of viewers at home to dance and sing along. The judges were equally impressed by Loreen’s performance, awarding her top marks for her vocals, creativity, and stage presence. In the end, she emerged as the clear winner with a commanding lead over the contestants.

The BBC Eurovision cast went to interview her to express her thoughts on being crowned the winner. She started off by saying, “Darling, I didn’t think I’d do it ever again,” she said. “But then they sent me the song and I could just feel it was a good song, and then they popped the question. “The answer?” BBC asked, Loreen responds, “Hell no”. It took her team, with the inclusion of the same songwriter and producers of Euphoria four weeks to change her mind and encouraged her to go for the double gold in Liverpool.

Looking ahead, Loreen has big plans for her music career. She hopes to continue pushing the boundaries of pop music and experimenting with new sounds and styles that will keep her fans on their toes.

The acquisition now covers all 26 of Bowie’s studio albums, including the posthumous album Toy (released only a few months ago), 2 Tin Machine albums, and whatever portion of royalties was agreed to go to Bowie on any collaborations; such as his 1981 outing with Queen; “Under Pressure”. Back in September, it was revealed that WMC had filed a deal to acquire the rights for all his music from 2000-2016. But now the deal has progressed to include everything from 1968-2000 as well. All in all, the deal covers hundreds of songs both labelled as David Bowie songs or any side projects he undertook from 1968 up to his death in 2016. This leaves a small cache of recordings that WMC don’t actually own the rights to, Bowie’s self-titled debut for example.

Chief executive of WMC, Guy Moot, had this to say about the deal, “These are not only extraordinary songs but milestones that have changed the course of modern music forever” adding, “We are looking forward to tending his unparalleled body of songs with passion and care as we strive to build on the legacy of this most extraordinary human being.”

While Bowie is the most recent to have his publishing rights handed away, it may not all be as bad as it immediately seems for the older artists that seem to have hopped on the idea. Bruce Springsteen, Bob Dylan, Neil Young and various members of Fleetwood Mac have all handed over their rights for lump sums in the hundreds of millions. This may be down to the dwindling ability to tour, they’re hardly making the millions they did back in the day through streaming, so $300 Million to an 80-year-old Bob Dylan… I understand the appeal.

Maybe the acquisition of these timeless classics to cash-grabbing billion-dollar corporations might end up with your favourite old classic being used in ways that may not necessarily agree with an artist you love. But the good news is, your favourite artist clearly doesn’t care.

The description for the music video reads as follows, “This video is a newly-edited, previously unreleased take from the Stanley Dorfman / Nicholas Ferguson-directed official ‘Heroes’ promo video outtakes reel. It is synced to the 2017 remastered version of ‘Heroes’, edited back into the 1977 7” single format.”

Nacho continued, “In considering the many possible ways of making my own re-cut version of the ‘Heroes’ promo video, I eventually decided on trying to salvage the wonderful Complete Take 1,” 

Last month, the first photo of Johnny Flynn in the upcoming biopic Stardust was released. The film was announced earlier in the year, focusing on the story of Bowie heading to America in 1971, which is when it is believed Ziggy Stardust was created. The shot of the actor depicts Flynn smoking a cigar sat in a diner. The film’s production was not received well by the family of Bowie. His son Duncan Jones wrote on Twitter, “Pretty certain nobody has been granted music rights for ANY biopic… I would know,” 

He said further, “I’m not saying this movie is not happening. I honestly wouldn’t know. I’m saying that as it stands, this movie won’t have any of dads music in it, & I can’t imagine that changing.”